[ABOUT]
Hi, I'm Joel
I think in systems & design for scale
Nice to meet you
Profile
I spent 6 years in agency environments mainly focused on designing responsive web experiences with CMS integration, and the last 6 years designing products, and establishing and evolving design systems, all with new and maturing start-ups in Toronto, ON. I'm currently based in London, ON, designing and soon to be developing Pantry.
I thrive when working on complex challenges – I embrace ambiguity, and collaborate cross-functionally to design solutions that successfully balance business objectives with users' needs. I believe in simple and honest communication, and I am always asking questions and proactively seeking feedback throughout the design process. I'm an empathetic advocate for users and inclusive, accessible design.
Outside of UX/UI design, I'm an avid lover of food, and am constantly inspired by architecture and interior design. I enjoy watching horror movies and HGTV, playing guitar, and silence. I also have a (possibly unhealthy) obsession with grid systems.
Experience
Interactive Designer, UXP Systems (Amdocs)
2017–2023 • Toronto, ON
Product Designer, Achiga
2016–2017 • Toronto, ON
Designer, Achiga
2011–2016 • Toronto, ON
Designer, Ontrack Communications
2011 • Toronto, ON
Design Intern, Indusblue
2011 • Toronto, ON
Domains
Identity & Access Management
B2B
Commerce
Telecommunications
Payments
& Subscriptions
Hospitality
Media
Selected Clients
Verizon
AT&T Mexico
Marriott
Starwood Hotels & Resorts
Design Hotels
CTV
Skills
Capabilities
Digital Product Design
Design Systems
Web & Mobile App Design
UX/UI Design
Visual Design
Interaction Design
Information Architecture
Data Visualizations
Prototyping
Brand Identity
Motion Design
HTML/CSS
Tools
Figma
Sketch
Adobe InDesign
Adobe Illustrator
Adobe Photoshop
Adobe After Effects
Jira/Confluence
Miro
Notion
Pencil/Paper
Notes
